Exhibit A
Accountants work in Fayetteville
Fayetteville is a large accounting market. The demand comes from a mix of small business owners, military households tied to Fort Bragg and Fort Liberty, and residents who need personal returns done each spring. Search interest in accounting and tax help here is steady through the year and climbs sharply as filing deadlines approach. The firms competing for that attention range from single practitioner offices to regional practices with several CPAs on staff. Paid search around tax preparation in this market carries real cost, which tells you the commercial intent behind the queries is strong. HaloSEO works on the organic side of that demand, researching the terms people in Fayetteville actually type and publishing pages that answer them.
