Exhibit A
Accountants work in Fresno
Fresno has a steady base of accounting work. The city is the centre of the San Joaquin Valley, and the firms here serve farms, packing houses, trucking companies, restaurants and a large number of small service businesses. Search demand for accounting and tax help in Fresno runs through the year, with a sharp rise as the filing deadline approaches. The paid search market around tax preparation and bookkeeping in Fresno is competitive, with national tax chains bidding on the broad terms and local firms holding the neighbourhood and Spanish language searches. Owner operators and small partnerships make up most of the firms competing for those searches. The demand is there for a firm that publishes pages people actually search for.
