Exhibit A
Bankruptcy Lawyers work in Eugene
Eugene carries a steady demand for bankruptcy help. Lane County filings move through the federal court in Eugene, and the people searching are households in the city and the towns around it who have decided to act. The searches are specific: Chapter 7, Chapter 13, stopping a garnishment, keeping a car, discharging medical debt. A modest number of firms in the Eugene market publish pages aimed at those searches, and the paid listings above the results carry a real cost per click because a petition is worth a fee. The firms holding the top of the page tend to be local practices that have kept publishing, not national brands. That leaves room for a firm that puts useful pages in front of Eugene readers first.
