Exhibit A
Bankruptcy Lawyers work in New Haven
New Haven is a city of renters, students and small employers, and the bankruptcy searches that come out of it follow that shape. Chapter 7 filings from people carrying credit card and medical debt, Chapter 13 filings from households trying to hold onto a car or a house, and Chapter 11 questions from small business owners in the trades and retail. The searches are local and specific: people type the neighbourhood or the county into the query, and they type the chapter number. Paid search on these terms is contested by consumer law firms and by bankruptcy practices that advertise across the whole state, so the paid listings above the results are crowded. The organic results are where a New Haven practice can hold ground with pages that speak to the city itself.
