The ground
Bars work in Hayward
Hayward sits in the East Bay between Oakland and Fremont, with a downtown core, a large student and commuter population and a steady flow of people looking for somewhere to spend an evening. Searches for bars in Hayward come from people already in the city and from people passing through on the 880 corridor. The trade here runs on owner operators and small local groups rather than national chains, so the search results are made up of independent venues with their own names. Demand is spread across downtown Hayward, the blocks near Cal State East Bay and the corridors along Mission Boulevard and Foothill Boulevard. Paid search in this category is modest and local, which means the organic results carry most of the weight for someone deciding where to go on a Friday night.
