The ground
Bars work in Huntington Beach
Huntington Beach runs on visitors and on locals who treat Main Street and Pacific City as their own. Bars here sit in two different markets at once. The downtown strip and the pier area pull people searching for a night out near the water, and the residential streets behind Beach Boulevard pull people searching for a neighbourhood spot within walking distance. Demand for bar searches in this city follows the beach calendar closely. Warm weekends, summer evenings and any weekend with an event downtown bring a spike in people looking for somewhere to drink. The searches are mostly local intent. People search for a bar near a landmark, a bar open late, a bar with a patio, a bar showing a game. Those searches are the ones a bar in Huntington Beach can win with pages that name the place, the street and the occasion.
