The ground
Bars work in Huntsville
Huntsville has a steady stream of people searching for bars, and the searches split by occasion. Downtown Huntsville draws the after work and weekend crowd, while the neighbourhoods around Five Points and the medical district carry their own local demand. The trade is mostly owner operators and small groups rather than national franchises, so the competition for a search is other local bars, not a chain with a marketing department. Paid search in this trade is worth real money to the venues that bid on it, which tells you people are searching with intent to go out. The demand is there every week of the year, and it moves around the city with the events calendar and the university term.
