First course
Bed and Breakfasts work in Lexington
Lexington draws visitors for the horse farms, the Keeneland race meets and the bourbon distilleries, and a good share of them search for a bed and breakfast rather than a chain hotel. The trade here is mostly owner operators and small inns, with a handful of larger guest houses, and the searches split between people planning a stay and people already in town looking for a room tonight. Paid search for bed and breakfast terms in Lexington is modest, which means the organic results carry most of the demand. The searches that matter name the city, the neighbourhood or the reason for the trip, and those are the pages worth having.
