First course
Bed and Breakfasts work in New York
New York runs on visitors, and small inns and brownstone bed and breakfasts sit inside that flow. Demand for rooms is spread across Manhattan, Brooklyn and the towns up the Hudson and out on Long Island, and much of it is searched before people travel. The trade in New York is mostly owner operators running one property, with a smaller set of small groups holding a few houses. Paid search in this category is carried by the large hotel chains and the booking platforms, which bid on the broad city terms. That leaves the neighbourhood and property type searches, the ones a traveller types when they want a brownstone in Park Slope or a farmhouse near the vineyards, as the demand an independent inn can own. HaloSEO builds pages for those searches and keeps publishing them.
