Exhibit A
Bookkeepers work in Gilbert
Gilbert is a town of owner operators, and bookkeeping here follows that shape. The trade runs on referrals and on people searching close to home, so the searches that matter name Gilbert itself, or a subdivision inside it, rather than the wider East Valley. Much of the demand comes from small firms and sole traders who want someone local they can sit down with, and from households who want their returns and records kept straight. The searches are steady rather than dramatic, spread across the year and across the town's neighbourhoods. That is the demand available: a steady stream of local searches, made by people who already know they want a bookkeeper and are choosing which one.
