Exhibit A
Bookkeepers work in Seattle
Seattle bookkeeping demand comes from a dense small business base: independent shops, trades, restaurants, studios and the many one person companies that form around the city's tech and maritime economy. Search interest clusters around the tax calendar and around the neighbourhoods where small firms sit, from Capitol Hill to Ballard to the Rainier Valley. Paid search in the trade is modest compared with the legal or medical sectors, which means organic pages carry a large share of the demand. The field is a mix of owner operators and small multi person practices, with franchise style tax brands taking the seasonal spike. The demand is there across the year and it is spread across many small searches rather than one big one.
