Criminal Defense Lawyers
Competitor Tracking for Criminal Defense Lawyers
HaloSEO watches which sites rank for your subjects and what they have pages for. It turns the gap into planned articles for your firm.
The phrases your clients type, not the ones the trade uses
Criminal defense lawyers talk about charges, statutes and defenses. Clients type things like how much does a DUI cost, will I go to jail for a first offense, can I get my record expunged, or what happens at an arraignment. HaloSEO researches the subjects people actually search in your area and compares them with the pages competing sites already have. The gap becomes your next set of articles, written in the language clients use.
A worked example
Say several competing firms in your city have pages on what to do after an arrest and on whether a charge can be dropped. Your site has neither. HaloSEO plans a post on what to do in the first 24 hours after an arrest, covering who to call, what not to say to police and how bail works. It writes the post, publishes it, links it to your related pages and builds backlinks to it. The next set of subjects follows from what the research shows next.
What local intent means here
Criminal defense is local. A charge in one county is handled by that county's courts, under that state's law, often by lawyers who know the local prosecutors and judges. People search with a city or county in the query, and they search in a hurry, often the same day. So the subjects HaloSEO plans lean on local court process, local courthouses and the questions people ask when they need a lawyer nearby. A page written for another state will not answer them.
Who this is not right for
This is not right for a firm that wants a dashboard to read. HaloSEO does not produce one. The output is the next set of subjects, not charts. It is also not right for a firm that wants a guaranteed position on Google or a date for results. We do not control search engines and we do not promise rankings, traffic numbers or timeframes. And it is not right for a firm that will not publish consistently, because the work depends on articles going out.
Related
How it runs, once it is connected
You do the first step. HaloSEO does the other six, on its own, every week.
- 01
Connect your website
- 02
HaloSEO researches keywords
- 03
Writes blog posts
- 04
Publishes automatically
- 05
Creates internal links
- 06
Builds backlinks
- 07
Improves rankings on Google and AI search engines