Exhibit A
Criminal Defense Lawyers work in Spokane
Spokane has a steady base of criminal defense work because the county courthouse downtown handles a continuous flow of cases, and the firms that take that work cluster around it and along the Division Street corridor. Search demand for defense lawyers here comes from people typing things like DUI attorney Spokane or felony lawyer Spokane, usually in a hurry and usually on a phone. The firms competing for those searches are mostly owner operators and small partnerships, with a handful of larger firms running paid ads on the highest value terms. Paid search on the criminal terms carries real cost per click because a single case is worth a lot, so the paid listings at the top of the page are contested. That contest is the demand sitting in the market, and the organic results underneath it are where a firm can hold ground without paying for every click.
