Exhibit A
Criminal Defense Lawyers work in Waco
Waco is a mid sized Texas city with a county courthouse downtown, a large student population and a steady flow of arrests from the highways that meet here. The firms competing for criminal defence searches in Waco are mostly small practices and solo attorneys, with a handful of larger firms that also run paid ads on the higher value terms. Paid search on terms like DWI lawyer Waco and bond hearing attorney carries real cost per click, which tells you the demand is worth money to somebody. The searches themselves are urgent and local: people type the charge, the city and sometimes the jail. That is the demand available in this market, and it is spread across a long list of charge specific phrases rather than one big head term.
