The intake
Doctors work in Saint Paul
Saint Paul patients search for care by neighbourhood and by clinic type, and the demand spreads across the whole east metro rather than sitting in one downtown core. The searches come from people who live near the clinic they want, so a practice on Grand Avenue and a practice off University Avenue are chasing different queries even when they offer the same care. Paid search in this market is carried by the larger health systems and clinic groups that bid on the broad condition terms, while independent practices and single location clinics hold the neighbourhood and specialty searches. The demand is there all year, and it is specific to the streets and districts people already know.
