Exhibit A
Employment Lawyers work in Raleigh
Raleigh searches for employment lawyers come from people who were let go, people facing a severance decision and people dealing with a workplace dispute they did not expect. The city has a steady base of law firms and solo attorneys serving that demand, and the searches spread across the metro rather than sitting in one downtown block. Paid search in this trade in Raleigh carries real cost per click, which tells you the demand is worth money to the firms bidding on it. The firms competing are mostly owner led practices and small partnerships rather than national franchises, so the search results stay open to a firm that publishes well. That is the demand available in Raleigh for this trade.
