Exhibit A
Employment Lawyers work in St Petersburg
St Petersburg is a mid sized Florida market with a steady flow of employment questions. The searches come from workers checking severance, wrongful termination and wage claims, and from small employers checking handbook and classification rules. The firms competing for those searches are mostly owner run practices and small partnerships rather than national franchises, and many of them run on referrals and a thin web presence. Paid search in the market is modest, which leaves the organic results and the AI answers as the places where a firm can be found without a large ad budget. The demand is there across the metro, and it is spread across the year rather than concentrated in one season.
