Exhibit A
Family Lawyers work in Lafayette
Lafayette is a mid sized Louisiana city with a steady base of family law work. Divorce, custody, child support and community property filings come through the parish courts, and the people filing them search locally. A number of firms and solo attorneys in and around Lafayette compete for those searches, and the paid search market for family law terms here is one of the more expensive in the legal category because a single case is worth a lot to the firm that takes it. The firms doing the work are mostly owner operators and small partnerships rather than franchises, which means the search results are open to a firm that publishes consistently. The demand is there every month of the year.
