Family Lawyers
SEO Images for Family Lawyers
Images on a family law site are usually an afterthought. HaloSEO treats them as part of the page, with alt text, file names and sizes handled for you.
The phrases your clients type, not the ones the trade uses
Family lawyers tend to write for other lawyers. The people who need you search in plain, worried language. They type things like how much does a divorce cost, can my ex stop me seeing my kids, who gets the house in a divorce, or do I need a solicitor to separate. They search by town too, such as divorce solicitor in Leeds. HaloSEO researches the words your clients actually use and writes posts around those, not around the internal terms your firm uses at meetings.
A worked example
Say you practise in Bristol and want a post on the cost of divorce. HaloSEO writes the post, then handles the image. It looks at what is in the picture, perhaps a couple at a kitchen table with paperwork, and writes alt text that describes that scene. It does not stuff the keyword into the alt text. It names the file after the post, so something like cost-of-divorce-bristol.jpg, and it sizes and compresses the file so the page loads quickly. Then it publishes the post and links it to your related pages.
What local intent means for family lawyers
Family law is local in a way few services are. People want a solicitor they can sit in front of, near the court that handles their case, or near the school their children attend. So the searches carry place names, and the pages need to answer for that place. A post about child arrangements in Manchester is not the same as one for Cardiff. HaloSEO builds the location into the post and the image file name, so the page reads as written for that town rather than copied across the country.
Who this is not right for
This is not right for you if you want a writer to interview you and craft a brand voice by hand. It is not right if you need legal content checked by a qualified person before it goes live, because HaloSEO publishes on its own. It is not right if you expect a guaranteed position on Google, since nobody can promise that. And it is not right if you only want images fixed on pages you have already written, because HaloSEO writes and publishes the posts as well.
Related
the trade
the feature
How it runs, once it is connected
You do the first step. HaloSEO does the other six, on its own, every week.
- 01
Connect your website
- 02
HaloSEO researches keywords
- 03
Writes blog posts
- 04
Publishes automatically
- 05
Creates internal links
- 06
Builds backlinks
- 07
Improves rankings on Google and AI search engines