The window
Florists work in Coral Springs
Coral Springs is a planned city, built out in the 1970s and 1980s around a grid of parkways, and its flower trade reflects that. Orders come from households in the Villages and the older sections, from the country clubs and banquet halls along Sample Road and University Drive, and from the business parks on the west side. Coral Springs sits between Boca Raton and Fort Lauderdale, so a shop here competes for searches that also reach into Parkland, Coconut Creek and Margate. The searches are local and they are specific: same day delivery, wedding flowers, sympathy arrangements, a florist near a particular intersection. That is the demand available, and it is steady because the city is built out and the households are established.
