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Florists work in Richmond
Richmond has a steady base of florists serving its neighbourhoods, from the town centre out to the surrounding suburbs. Demand comes from people buying for birthdays, anniversaries, funerals and the big calendar moments, and from local businesses ordering for their reception areas. Most of the trade is independent shops and owner operators rather than national chains, so the searches are spread across many small businesses rather than concentrated on a few big names. The searches themselves are local: people type the area they live in or the area they are sending flowers to, which means a shop's reach depends on how well its pages match the places it delivers to.
