The job
Generator Installers work in Seattle
Seattle searches for generator work in a steady, weather driven pattern. Homeowners in older houses on the hills and in the bungalow neighbourhoods look for standby systems when the wind storms knock the grid out, and businesses look for backup power when they cannot afford downtime. The trade around Seattle is a mix of small owner operator firms and a few larger electrical contractors who add generators to their line, so the searches are spread across many small companies rather than held by a handful of franchises. Paid search for generator installation terms in the metro carries real cost per click because the job value is high, which tells you the demand is there and that the organic results are worth competing for. The searches themselves are local and specific: people name their neighbourhood, their utility, their house type and the problem they want solved.
