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Grocery Stores work in Aurora
Aurora is a city of well over half a million people spread across a wide map, and grocery demand follows the neighbourhoods rather than sitting in one downtown core. Searches come from households near Yonge and Wellington, from families around Bayview and St John, and from newer subdivisions pushing north and east. The paid search space around grocery terms in Aurora is held mostly by the national chains and the discount banners, who bid on broad terms and on store name searches. Independent and specialty grocers compete on narrower phrases: a cuisine, a format, a delivery window, a neighbourhood name. That is where the demand is easiest to reach and where a steady flow of published pages does the most work.
