The window
Grocery Stores work in Portland
Portland shoppers search for grocery stores by neighbourhood, by what they stock and by how they get there. The demand splits across the city's walkable commercial streets and its wider arterial roads, so searches carry place names as often as they carry product words. Independent stores and regional chains both show up in those results, and the paid listings above them are mostly the larger banners bidding on broad terms. The searches worth having are the specific ones: a store type, a diet, a neighbourhood, a day of the week. That is where a Portland grocery store can hold a page of its own.
