Lawyers
Wix Integration for Lawyers
HaloSEO connects to your Wix site once and publishes finished posts to it as normal posts, in your own theme and on your own domain. You keep the site you have. We do the research, writing, publishing and linking.
The phrases your clients type, not the ones your trade uses
Lawyers tend to write about practice areas. Clients type problems. Someone with a redundancy letter does not search for employment law services. They search for what to do when you are made redundant, or can my employer make me redundant without a meeting. Someone buying a house searches for who pays the stamp duty, or what happens if the survey finds damp. Someone after a will searches for can I write my own will, or what happens if you die without a will. HaloSEO researches the words people actually use in your area and writes posts around those. The trade language can appear in the post. It does not have to lead it.
A worked example
Say you are a small firm in Leeds doing wills and probate. A post could be titled What happens to a joint bank account when one owner dies. It would explain the difference between joint accounts and sole accounts, what the bank usually asks for, when probate is needed and when it is not, and what to do first. It would end with a plain line about speaking to a solicitor if the estate is not simple. HaloSEO writes that post, links it to your related pages on wills and probate, and publishes it to your Wix site as a normal post. It appears in your theme, on your domain, at a URL on your site. Nothing else on the Wix site changes.
What local intent means for a law firm
For most firms the client is within a short drive. That changes what a post has to do. A page about choosing an executor is useful anywhere. A page about probate fees in your county, or where the local probate registry is, or what a court hearing in your town involves, only makes sense to someone nearby. Local intent also shows up in the way people search. They add a town, a district or a court name. They look for a solicitor near me, or ask whether they have to attend in person. Posts that answer those questions give a local reader a reason to call you rather than a firm they found on a national directory. We cannot promise where any post will appear. We can make sure the posts speak to the place your clients live.
Who this is not right for
This is not right for you if you want HaloSEO to host your blog. It does not. The posts live on your Wix site. It is not right for you if you want a plugin to install and manage. There is no plugin, and nothing to keep updated. It is not right for you if you need every word approved by a committee before it goes out, because the platform publishes on its own once connected. It is not right for you if you expect a guaranteed position on Google or a set number of enquiries by a set date. We do not control search engines and we will not pretend to. And it is not right for you if you want the rest of your Wix site redesigned. The connection publishes posts. It leaves everything else alone.
Related
the trade
the feature
same trade, another feature
How it runs, once it is connected
You do the first step. HaloSEO does the other six, on its own, every week.
- 01
Connect your website
- 02
HaloSEO researches keywords
- 03
Writes blog posts
- 04
Publishes automatically
- 05
Creates internal links
- 06
Builds backlinks
- 07
Improves rankings on Google and AI search engines