Exhibit A
Mortgage Brokers work in Beaumont
Beaumont is a mid sized Texas city with a steady base of mortgage brokers and loan officers working alongside the banks and credit unions. The searches come from people buying in established neighbourhoods, from families relocating for work at the refineries and the medical district, and from owners looking to refinance. Much of the local competition is made up of small brokerages and individual loan officers rather than national franchises, so the search results in Beaumont are shaped by local firms. Paid search in the mortgage category is expensive everywhere, which makes the free, organic results worth owning. The demand is there every week of the year, and the brokers who publish useful pages about Beaumont lending are the ones who collect it.
