Exhibit A
Mortgage Brokers work in Vancouver WA
Vancouver WA sits across the river from Portland, and a good share of the mortgage work here follows the housing along the I 5 corridor and out through Clark County. The searches come from people buying their first home, from households refinancing, and from buyers moving up from Portland or down from Seattle. The firms competing for those searches are a mix of local brokerages, small owner operators, and the bigger regional brands that list Vancouver as a service area. Paid search in this trade is expensive because a single closed loan is worth a lot, so the paid listings crowd the top of the results. That leaves the organic results and the AI answers as the places where a broker with useful local pages can be found without paying for every click.
