Exhibit A
Personal Injury Lawyers work in Chicago
Chicago carries a steady volume of searches for injury help. People look for a lawyer after a crash on the Kennedy, a fall on an icy sidewalk in January, or a collision at a rail crossing. The city has a large legal market, with many firms advertising for the same claims, from Loop practices to firms working out of the neighbourhoods. Paid search in this trade is competitive, and injury keywords carry high cost per click because a single case is worth a lot. Both large firms and smaller owner run practices bid for the same terms. The demand is there all year, and it moves with the weather and the driving conditions. HaloSEO puts your pages in front of that demand by publishing on the terms people in Chicago actually search.
