Exhibit A
Personal Injury Lawyers work in Tacoma
Tacoma is a city of roughly 220,000 people, and the injury firms serving it range from solo attorneys working out of older buildings downtown to established practices with several lawyers. The searches come from people hurt on I-5, in a crash on Pacific Avenue, at a job site near the Port of Tacoma, or in a slip on a wet sidewalk in the fall. Paid search in this trade is expensive because a single case can be worth a lot, so firms bid hard on terms like car accident lawyer Tacoma and truck accident attorney Tacoma. The market is mostly owner operators and local firms rather than national franchises, which means the searches are won by whoever has the pages in place when someone is hurt.
