Exhibit A
Personal Injury Lawyers work in Virginia Beach
Virginia Beach carries a steady flow of injury searches because it is a large city with a dense road network, a military population and a heavy summer visitor season. The searches cluster around crashes on the Virginia Beach Expressway, Independence Boulevard, Virginia Beach Boulevard and the resort strip, and around slip and fall and dog bite questions in the residential neighbourhoods. The firms competing for those searches are a mix of local plaintiff firms, regional practices with a Virginia Beach presence and statewide advertisers buying paid search on the same terms. Demand is spread across the year rather than concentrated in one month, which means the search volume is there to be worked month after month.
