The job
Pool Builders work in Tacoma
Tacoma is a city of older neighbourhoods and steep lots, and the pool work that gets searched for here runs from replacing a liner on a 1970s pool in the North End to full builds on the hills above Commencement Bay. The searches are local and specific: people type the trade plus a neighbourhood, or the trade plus the word Tacoma, and they compare two or three firms before they call. The firms competing for those searches are mostly owner operators and small family crews working out of Tacoma and the surrounding Pierce County towns, with a few larger builders covering the whole South Sound. Paid search in this trade is seasonal and concentrated, which means the organic results carry the enquiries through the rest of the year.
