- How does HaloSEO decide which keywords to target for a Pasadena PR firm?
- It researches the terms people in and around Pasadena search when they look for communications and PR help, then builds the publishing plan around those terms. The research runs from your connected website, so the keywords match the services your firm actually offers.
- Do I need to write the posts myself?
- HaloSEO writes the posts for you. It researches the keywords, drafts the articles, publishes them to your site and links them together, so the work happens without you sitting down to write.
- How does the platform handle the different parts of Pasadena?
- It can publish pages aimed at the districts and neighbouring towns your firm covers, such as Old Pasadena, Altadena or South Pasadena. Each page gives a search in that area something local to land on.
- What about backlinks?
- HaloSEO builds backlinks as part of the publishing cycle. Links point at the pages it publishes, which supports the pages over time.
- Does this help my firm show up in AI search as well as Google?
- Yes. The platform publishes and links content with both Google and AI search in mind, so the pages are built to be found in either place.
- How much of my time does this take?
- You connect your website and the platform handles the research, writing, publishing and linking from there. Your time goes into reviewing what goes out rather than producing it.
- Can it publish on a schedule that fits the Pasadena calendar?
- Yes. Publishing runs continuously, and the plan can be set so pages are in place ahead of the busy stretches, such as the January budget season or the spring event run.
- What happens after the first posts go live?
- The platform keeps publishing, keeps linking the new pages to the older ones and keeps building backlinks. The library of pages grows and each one supports the others.