Exhibit A
Private Investigators work in Cambridge
Cambridge carries a steady demand for private investigation work. The city has a large student and academic population, a busy legal and professional services sector, and a dense mix of rented housing and shared accommodation, and each of those produces enquiries about missing people, tenancy disputes, due diligence and process serving. The firms here are mostly small owner operators rather than national franchises, so the searches are spread across many small practices rather than concentrated on a few big brands. Paid search for investigation terms in Cambridge is modest and mostly used by a handful of firms bidding on the obvious phrases, which leaves the longer, more specific searches to organic results. The demand is there to be found, and it is found through pages that name the work and the places it happens.
