Exhibit A
Private Investigators work in Cincinnati
Cincinnati has a steady base of private investigation firms, from owner operators working solo to larger agencies with several investigators on the books. The trade here serves attorneys, insurers, small businesses and families, and much of the demand is local: people search by neighbourhood and by the kind of case they have. Paid search in this trade is modest compared with consumer services, because the value of a single case is high and firms bid carefully. Owner operators make up most of the market, with a smaller number of multi investigator agencies and a few regional firms covering the wider metro. The demand available is steady rather than seasonal at the base, and it rewards firms whose pages answer the specific questions people type before they call.
