Exhibit A
Tax Preparers work in Abilene
Abilene is a mid sized West Texas city with a steady base of tax preparation work: national chains with storefronts on the main retail corridors, local firms that have filed for the same families for years, and independent preparers working out of home offices and shared suites. The demand is seasonal and concentrated, with most searches landing in the weeks before the April deadline and a second wave around extension season. Paid search in this trade is bid on by the chains, which keeps the sponsored slots crowded and makes the organic results the place where a local firm can stand out. The searches themselves are practical: people look for a preparer near a part of town, for help with a specific form, or for someone who can take a walk in appointment.
