Exhibit A
Tax Preparers work in Midland
Midland taxpayers search for tax preparation in a steady pattern through the year, with a sharp run up before the filing deadline and smaller waves around extension season and year end planning. The searches come from households filing a straightforward return, from oilfield workers with multi state income, from small business owners on the service side of the industry, and from people who moved into Midland for work and need a preparer who knows their situation. National chains and franchise offices appear in the paid results, while owner operated firms and small local practices carry much of the organic demand. The searches are local in intent, so a firm that publishes pages tied to Midland neighbourhoods and Midland tax situations has room to be found.
