Exhibit A
Title Companies work in Macon
Macon is a mid sized Georgia market with a steady base of title agencies, attorney owned closing practices and national underwriter branches serving Bibb County and the counties around it. The searches come from real estate agents, lenders, builders and buyers who need a closing handled on a house in Macon or the towns nearby. Demand is spread across a number of firms rather than held by one, and the paid search on closing and title terms in the market is modest, which keeps the organic results worth competing for. Franchise brands appear in the market alongside owner operated agencies, and the owner operators are the ones who gain most from pages that answer local questions directly.
