Bay one
Towing Services work in Minneapolis
Minneapolis drivers search for towing in the same moments they search for anything urgent: a dead battery in a Cedar Riverside ramp, a stall on I-94 in a snowstorm, a car that will not start outside a brewery on a Saturday night. The searches are short and local, and they spike with the weather. The trade here runs on owner operators and small fleets, with a handful of larger companies and national dispatch networks taking the bigger share of the highway work. Paid search in this trade is expensive per click because a single tow is worth a lot, so the companies bidding are the ones with dispatch capacity behind them. The demand available is steady in the core neighbourhoods and heavier along the freeway corridors and the hospital and stadium districts, where cars break down and get blocked in.
