Exhibit A
Accountants work in Minneapolis
Minneapolis has a deep bench of accounting firms, from the large regional practices downtown to the small shops that serve a few neighbourhoods and a few hundred clients. The trade is crowded here, and the searches reflect it. People look for help with tax preparation, bookkeeping, payroll and business filings, and they look for it close to home or close to the office. The paid search market for accounting terms in the Twin Cities is competitive, which tells you the demand is real and that firms are willing to pay to be seen. Owner operators and small partnerships make up much of the field, alongside franchise tax brands that run national campaigns. The demand is there every week of the year, and the firms that publish useful pages about it are the ones that get found.
