Exhibit A
Employment Lawyers work in Mobile
Mobile is a working port city, and the employment work that gets searched for here follows the employers: the shipyards and the docks, the refineries and chemical plants along the river, the hospitals, the school system and the county and city payrolls. People search for help with a wrongful termination, an unpaid overtime claim, a discrimination complaint or a severance agreement, and they search from their phone in the evening after a bad day at work. The searches are spread across the metro rather than concentrated downtown, and they are made by individuals, not by companies, so the demand is steady and personal. HaloSEO researches the terms people in Mobile actually type, writes the posts that answer them, publishes them on your site and links them up, so your firm has pages in place for the questions that come up week after week.
