Exhibit A
Employment Lawyers work in Washington DC
Washington DC runs on federal employment. Agencies, contractors, nonprofits and the law firms that serve them all sit inside a few miles, and the people who work there search for employment lawyers by district and by metro station. The searches cluster around the federal workforce, around contractors in the District and around the downtown and Capitol Hill office corridors. Paid search in this market carries real cost because the firms bidding are established and the keywords are few. The demand is steady and it is local, and the firms that publish pages for the neighbourhoods and the employment sectors around them are the ones that collect it.
