Exhibit A
Family Lawyers work in Portland
Family law demand in Portland spreads across a wide metro rather than sitting in one downtown core. Firms in the city range from solo practitioners working out of converted houses on the east side to multi attorney practices with offices near the courthouse, and the searches follow the same spread. People looking for a family lawyer in Portland usually search by the neighbourhood they live in, by the county their case sits in, and by the specific problem in front of them, whether that is a divorce filing, a custody dispute or a modification of an existing order. Paid search in this trade is competitive in the metro, with firms bidding on the same handful of high intent terms, which leaves the longer and more specific searches as the ground where a firm can publish its way into view. HaloSEO maps those searches, writes the pages that answer them and publishes on a schedule, so your firm shows up for the questions people ask before they ever pick up the phone.
