The job
General Contractors work in Orlando
Orlando is a metro of more than two million people, and general contracting demand here runs through both the housing stock and the tourist corridor. The region adds residents most years, and each new household brings renovation, repair and build out work with it. Search demand for contractors in Orlando is spread across a wide set of terms: kitchen remodels, room additions, storm damage repair, commercial build outs near the theme parks and the convention district. Paid search in this market is competitive, with national lead generation companies bidding against local firms on the same contractor keywords. Franchises and larger remodeling companies hold a share of the paid results, and owner operators and small partnerships take a large share of the organic results and the word of mouth work. The demand available is steady across the metro and heavier in the suburbs where new housing is going up.
