Plumbers
Internal Link Builder for Plumbers
HaloSEO writes posts for your plumbing site and links each new one to three to five of your earlier posts. The links go on the phrase the new post was written to rank for.
The phrases your customers type, not the ones the trade uses
Plumbers talk about boiler commissioning, cylinder replacements and pressure testing. Customers do not. They type things like no hot water, radiator not heating up, leaking pipe under the sink, or how much does a new boiler cost. HaloSEO researches the words people actually put into Google and into AI assistants, then writes posts aimed at those words. The trade term can still appear in the post. It just does not lead.
A worked example
Say the research turns up the phrase emergency plumber out of hours. HaloSEO writes a post on what to do when a pipe bursts at night, what to check before you call anyone, and what an out of hours call usually involves. While writing it, the platform looks through your earlier posts for the phrases they were built to rank for. It finds your post on stopping a leak at the stopcock and your post on frozen pipes in winter. It links to both, on those phrases, inside sentences where the link belongs. Later, when a new post goes up on boiler pressure dropping, the platform goes back to the burst pipe post and adds a link forward to it.
What local intent means for a plumber
Most plumbing searches carry a place in them. People search for a plumber near me, or a plumber in a named town, or a gas engineer in a named suburb. That changes what a post has to do. It has to name the places you cover and the jobs that come up there, such as older housing stock with narrow pipe runs or hard water areas. It also means the post has to answer the question fast, because the person reading it may have water coming through a ceiling. HaloSEO writes to the phrases people search with a place attached, and links those posts to each other so a reader who lands on one can find the next.
Who this is not right for
This is not right for you if you want links bought for you. HaloSEO does not buy links. It is not right if you want links placed on other people's sites. HaloSEO only links to pages we publish to, which means your own site. It is not right if you want a guaranteed position on Google or a date when you will get there. Nobody controls search engines, and we will not pretend to. It is also a poor fit if you have no website, or a site with only a handful of pages, because there is little to link between. And if you want to approve every sentence before it goes live, an autonomous publishing platform will frustrate you.
Related
the trade
the feature
How it runs, once it is connected
You do the first step. HaloSEO does the other six, on its own, every week.
- 01
Connect your website
- 02
HaloSEO researches keywords
- 03
Writes blog posts
- 04
Publishes automatically
- 05
Creates internal links
- 06
Builds backlinks
- 07
Improves rankings on Google and AI search engines