Exhibit A
Real Estate Investors work in Bakersfield
Bakersfield is a city of owner operators in this trade. The investors working it are mostly local buyers and small crews, not national franchises with a marketing department behind them. That shapes the demand. People searching for a way to sell a house in Bakersfield are looking for a local buyer they can call, and the searches carry the names of the neighbourhoods and the kinds of houses this city has. The paid search around those terms is contested by the same local buyers, which tells you the demand is real and steady. The opportunity sits in the organic results and in AI answers, where a page that speaks to Bakersfield house by house can hold a place that a paid ad cannot buy.
