Recruiters

SEO Images for Recruiters

Images on a recruitment site carry weight in search. HaloSEO writes the alt text from what is actually in the picture, sizes and compresses the file, and names it after the post.

The phrases recruiters' customers actually search

Candidates do not search the way the trade talks. They type things like jobs in Leeds, warehouse work near me, part time admin jobs, or how to become a quantity surveyor. They search by role, by town, by shift pattern and by salary. They rarely type talent acquisition or candidate sourcing. HaloSEO researches the phrases people actually use, then writes posts around them. The image work follows the same rule. The alt text describes the picture, and the file is named after the post, so the image matches what the page is about.

A worked example

Say a recruiter places forklift drivers in Warrington. HaloSEO might publish a post answering what a forklift licence costs and how long training takes, aimed at people searching for forklift jobs in Warrington. The post carries a photo of a warehouse floor with a counterbalance truck. The alt text says what is in the frame, for example a forklift truck moving a pallet in a warehouse aisle. It does not stuff the keyword in. The file is named after the post, sized and compressed so the page loads quickly.

What local intent means for recruiters

For a recruiter, local intent is a candidate deciding whether a job is reachable. They search by town, by travel time, by transport links. A post about shift work in Salford answers a different question from one about shift work in Southampton. HaloSEO writes posts that speak to the place, and the images on those posts show real settings, an office, a depot, a site. The alt text describes that setting. This helps the page read as local rather than generic, which is what a candidate checking the commute is looking for.

Who this is not right for

This is not right for you if you want a guarantee of a ranking, a position or a traffic number by a set date. We do not control search engines and we will not promise that. It is not right if you want a tool that repeats your keyword in every alt text. We do not do that. It is not right if you want to approve every word by hand before it goes live, because the platform publishes on its own. And it is not right if you need a feature that is not listed here, because we will not pretend it exists.

Related

How it runs, once it is connected

You do the first step. HaloSEO does the other six, on its own, every week.

  1. 01

    Connect your website

  2. 02

    HaloSEO researches keywords

  3. 03

    Writes blog posts

  4. 04

    Publishes automatically

  5. 05

    Creates internal links

  6. 06

    Builds backlinks

  7. 07

    Improves rankings on Google and AI search engines