The brief
SaaS work in Portland
Portland has a long standing software scene, with SaaS companies spread from the downtown core out through the Pearl District and into the suburbs along the Sunset Corridor. The searches that matter here come from two directions: local businesses looking for software to run their operations, and software teams in other cities looking for tools built by Portland firms. Buyers here tend to search by the problem they have, such as scheduling software for a clinic or inventory software for a small manufacturer, rather than by the word SaaS. That means the demand available sits in problem led searches, and those are the searches worth owning.
