Exhibit A
Tax Preparers work in Pittsburgh
Pittsburgh has a steady base of tax preparation work. National chains sit along the main retail corridors and in the shopping plazas around the malls, and a large share of the trade is owner operators and small storefront firms serving the neighbourhoods around them. Search demand clusters in the weeks before the filing deadline and again around extension season, and it is spread across the city rather than concentrated downtown. The searches are local: people type a neighbourhood or a suburb alongside the service, and they compare two or three firms before they call. That is the demand available to a firm whose pages are already published and indexed when the season starts.
