Exhibit A
Tax Preparers work in Rochester MN
Rochester MN has a steady base of tax preparation demand. Mayo Clinic and the surrounding health and education employers bring in a large professional workforce, and much of that workforce files returns, moves between jobs and states, and looks for help with rental income, side businesses and stock sales. The city also has a wide spread of small firms and national franchise offices, so the searches are split between brand names people already know and independent preparers they find on Google. Paid search in this trade in Rochester runs on a short seasonal calendar, with the heaviest bidding in the weeks before the filing deadline. The demand is there every year, and the firms that show up in the results are the ones that keep publishing.
