Bay one
Tire Shops work in Boston
Boston is a dense city where most drivers park on the street and buy tires close to home or close to work. The demand splits across the neighbourhoods rather than pooling in one downtown district, so a shop in Allston and a shop in West Roxbury are chasing different searches. National chains and warehouse clubs hold a share of the market, and owner operators hold the rest, often on reputation and repeat customers. The searches that matter are local: a driver in Dorchester typing for a tire shop near them, a commuter in Quincy looking for a place open on Saturday. That is the demand available in this city, spread across many small searches rather than one big one.
